Insights on Aesthetic Medicine

Evidence-based analyses on aesthetic medicine in Europe.

Our Insights explore research trends, ethics, safety, emerging technologies, and cross-border perspectives — with a focus on responsibility, transparency, and patient-centered practice.

  1. Longevity Aesthetics

    Longevity Aesthetics, Defined Properly

    Longevity aesthetics explained clearly: what it means, which treatments have evidence, and how patients can tell real skin longevity from marketing.

  2. Patient behavior

    The Patient Journey That Isn't One Journey

    Why most aesthetic marketing advice describes a patient your clinic doesn't have — and where the considered, high-ticket patient actually decides.

  3. Evidence vs Marketing

    The Retinoid Evidence Gap

    Why expensive retinol serums rely on little clinical evidence, while prescription retinoids are rigorously studied.

  4. Partner Feature

    Home RF: What the Research Actually Supports

    Home RF devices: do they actually work? We review the clinical evidence for radiofrequency skin tightening, what the research shows for home devices, and whether CurrentBody's RF device delivers on its claims.

iGlowly Pro Insights — for clinics and doctors →